“Can We Create the ‘Huffington Post’ for Resonance Repatterning?”
For most practitioners, that writing challenge is formidable on many levels, – the time it takes, skill level, topics committment etc. However, lately I have been wondering how practitioners could work together, and create the ‘Huffington Post’ of Resonance Repatterning. Posts don’t need to be long. They do need to carry a short coherent message, call to action such as “Comments Welcomed”, snappy title and a sprinkling of key words. They don’t need to be fancy but the medium can and should be mixed perhaps with a YouTube video, audio recording, picture you have snapped, or link to some other valuable information – not advertising or self-promotion.
What’s in it for me or you? These posts promote the practitioner via a short 1 sentence bio + Link or their Gravatar card. Also practitioner authors at the blog have their gravatar photo on the blog itself. If your content is compelling, visitors have a hard time not to click your link to find out more about you. The posts could be delivered to public subscribers on a weekly basis in a newsletter. The newsletter links + your posts whenever you show up, are then circulated. Very very inexpensive form of advertising when you think of it.
So thinking outloud, I am wondering …what if all RPA members committed to writing an article (called posts in blog language) for the journal next year? What about several posts? What could you do? Something weekly? Monthly? Quarterly? What if we coordinated as a group to brainstorm a list of compelling topics to write about that would appeal to the public and would help them see the value for RR for particular situations and problems? Could we as a group generate 2 posts per day for a year? Hmmm.
Do we need training? Perhaps to raise our excitement level we need some training, things like the basics of getting a WordPress Account, making a post, inserting an image, pointers for writing, key words etc.. Once trained would we then be up for a Repatterning Challenge?
Let’s drop the gauntlet with one or two.
Group Challenge: What if we set a goal of 1000 posts made in total by all members during the period of our February Conference date 2013 – February 2014? Add a second group challenge of 100,000 unique visitors to the www.RepatterningJournal.com site for the same period.
Individual Challenge – Prize to be determined goes to member(s) who make 354 posts or more. / Second prize to be determined to the top 10 members with most posts and less than 354.
Your Feed Back Is Requested – Sally Herr, Journal Committee Chair and I are discussing the possibilities of a journal training program as well as this challenge. We would very much appreciate YOUR feedback in the comments below. Your comments will helps us decide if we are to proceed with this idea. And if you would like to volunteer, we would love to hear from you as well.
Does it go without saying that writing repattering is involved! LOL
With love and light
- Globe and Mail Article on Brand Journalism
- 10 Content Marketing Tips from Social Media Experts (radian6.com)
- 25 Posts About Blogging that Will Change Your Life (blogworld.com)