Category Archives: RPA Journal

Three Ways to Promote Your Services Without Selling Through RPA

“Before the web, organizations had only two significant options for attracting attention: Buy expensive advertising or get third-party ink from the media. But the web has changed the rules. The web is not TV. Organizations that understand the New Rules of Marketing and PR develop relationships directly with consumers like you and me.” David Meerman Scott, The New Rules of Marketing and PR Sixth Edition 2017

Most people who study Repatterning have a vision for a full time thriving practice doing this work.  When you are studying RR you can’t help but think – ‘everyone has to have this… and certainly want sessions’…”it will sell itself’.   However, most of us are stopped in our tracks at the daunting task of advertising or building a practice. Generally, healers dislike selling, and get over-whelmed with the options out when doing a google search.    It is true, marketing has changed for everyone in the world and there are many things you can do.      Here is how RPA can support you in selling your services without selling – instead build a relationship with a potential audience.

1. Learn how to tell your stories, share your expertise and let your potential audience know – that you know how to help solve their problems with repatterning. Publish your articles at the RPA Journal. More is arriving about that soon. A new journal committee has formed and are working on ideas for how to support you in this endeavor. Visit our Journal online today to get acquainted. We’ll be in touch soon for ways you can contribute an article or create your own authors page at www.RPAJournal.wordpress.com

2. Provide the public with an opportunity to experience sessions with you, so they get a sense of what is involved. Volunteer to do sessions at www.WorldPeaceHologram.com and start attracting your potential audience. The sessions you provide are free, but provide the public with an idea of the possibilities for deeper information for their own personal session with you. Also the joy of Repatterning for peace is most uplifting!!! Get started as a volunteer and download the instructions from our store (login first).

3. Share information on your social media network that lets your potential audience know about services, articles and other resources that they may find helpful – not just yours!  You will soon become the expert in your sphere and a  ‘go to’ person for help. The marketing adage here is ‘sharing is caring’.

It’s a two way street! When you publish as an author at the RPA Journal or host a session at WORLD PEACE HOLOGRAM – RPA posts these to our Facebook page and Twitter account, they go out in round-up emails to a subscribers list and will be marketed on the home page of our new website!!!!!!!

Most marketing courses will tell you that services like ours require information based ‘advertising’ or content strategies.  As you begin writing articles that are published by a 3rd party (RPA) or offer sessions as part of a bigger program (WPH) your web presence will build with greater credibility, as you are part of the group.  People will then naturally find you through key words, word of mouth and your own published online content.

For myself, many new clients tell me that they feel they already ‘know me’ because they have watched my videos made as long as 10 years ago … still online!

Does this whole topic make you nervous? Don’t worry, we have you covered with the new Embrace Success Repatterning launching at our Professional Goals Day Repatterning Event September 30th. Stay tuned!

Start thinking about your first World Peace Hologram session or an article you would like to write.  Take some baby steps and move forward toward success!

Together we are so much more!

Carolyn

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Can we create the ‘Huffington Post’ for Resonance Repatterning?

 This post was originally published November 4th 2012.  With a brand new Journal committee coming together this summer to plot its relaunch, I thought this would be a great post to revisit.  ( Yes…. I hear you laughing…. that Carolyn will never give up! )  But please know this.   In my heart I know we ALL do amazing work with Resonance Repatterning.  I know everyone of us has a great story tell or information to share related to repatterning that would help someone out there who has never heard of us solve a problem and have a better life.  Most of all i know that among us we can support each other to get the stories out.   Stay tuned for the support coming soon from the new Journal committee.
With love and light
Carolyn
… please scroll down for the original post
“Can We Create the ‘Huffington Post’ for Resonance Repatterning?”
 It is in many ways the ideal medium to educate the public on the value and uses for Resonance Repatterning.  Like any other online medium, whether you are a professional marketer or someone who has never tried to blog, you never know when that one post will hit a resonant note with the public consciousness and go viral. (Read this free online resource for more info on Viral Marketing for you and me)

For most practitioners, that writing challenge is formidable on many levels, – the time it takes, skill level, topics committment etc.  However, lately I have been wondering how practitioners could work together, and create the ‘Huffington Post’ of Resonance Repatterning.   Posts don’t need to be long.  They do need to carry a short coherent message, call to action such as “Comments Welcomed”, snappy title and a sprinkling of key words.   They don’t need to be fancy but the medium can and should be mixed perhaps with a YouTube video, audio recording, picture you have snapped, or link to some other valuable information – not advertising or self-promotion.

What’s in it for me or you?  These posts promote the practitioner via a short 1 sentence bio + Link or their Gravatar card.  Also practitioner authors at the blog have their gravatar photo on the blog itself.  If your content is compelling, visitors have a hard time not to click your link to find out more about you.   The posts could be delivered to public subscribers on a weekly basis in a newsletter.  The newsletter links + your posts whenever you show up, are then circulated.    Very very inexpensive form of advertising when you think of it.

So thinking outloud, I am wondering …what if all RPA members committed to writing an article (called posts in blog language) for the journal next year? What about several posts? What could you do? Something weekly? Monthly? Quarterly?  What if we coordinated as a group to brainstorm a list of compelling topics to write about  that would appeal to the public and would help them see the value for RR for particular situations and problems? Could we as a group generate 2 posts per day for a year?  Hmmm.

Do we need training? Perhaps to raise our excitement level we need some training, things like the basics of getting a WordPress Account, making a post, inserting an image, pointers for writing, key words etc..  Once trained would we then be up for a Repatterning Challenge?

Let’s drop the gauntlet with one or two.

Group Challenge:  What if we set a goal of 1000 posts made in total by all members during the period of our February Conference date 2013 – February 2014?  Add a second group challenge of 100,000 unique visitors to the www.RepatterningJournal.com site for the same period.

Individual Challenge – Prize to be determined goes to member(s) who make 354 posts or more. / Second prize to be determined to the top 10 members with most posts and less than 354.

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(Photo credit: Wikipedia)

Your Feed Back Is Requested – Sally Herr, Journal Committee Chair  and I are discussing the possibilities of a journal training program as well as this challenge.  We would very much appreciate YOUR feedback in the comments below.  Your comments will helps us decide if we are to proceed with this idea.  And if you would like to volunteer, we would love to hear from you as well.

Does it go without saying that writing repattering is involved! LOL

With love and light

Carolyn Winter

Positive Creations used for Evil

It was my Jewish New Year in September 2015. I chose to attend synagogue as I love to hear the Shofar (Ram’s Horn) being blow, which ushers in the New Year. The Rabbi gave a lovely sermon about a human being’s potential and how easily our power can be abused. It is our destiny to be the best that we can be and to achieve success by being of service to our fellow human beings. The Rabbi shared a story about a Jewish man who lived in Germany in 1909. This man created a pesticide that was used to kill insects. Because it was toxic, he added a chemical ingredient to the insecticide so that it gave off a terrible smell in order that human’s did not mistake it for another substance.  In 1933 he was no longer permitted to work in Germany and needed to find a way to escape the impending war. A few years later the Germans took this insecticide and removed the foul smelling chemical and proceeded to use this formula in the gas chambers in the concentration camps. It is very sad that a man created a pesticide that was to be used to kill bugs, and this same chemical was used to kill millions of people in World War II.

It is astounding how quickly humans can take something that was created for good and use it for evil. We all have the potential to be all-powerful in our creations, and yet we have the same potential to use our power to do harm to ourselves and others.

It is our duty and destiny to be aware that whatever we create in this world can be used for ‘evil’ purposes and thus to be conscious of what we create.

We can, however, never be sure how our creations will be used by others. All we can do is manifest creations from a place of ‘goodness’, with the intention that they be used in their original state. So perhaps we all need to set an intention before manifesting a new creation. The power of good and evil seems to permeate our very existence and as such, we cannot outrun the negative or evil, but we can resonate with the power of the positive.

Your feedback and comments are most welcome.

Lana Lewis

Astrologer, Family Constellation Therapist, Resonance Repatterning Practitioner, Jin Shin Jyutsu Practitioner

Author of “Getting to NO Me” and “Living Life Consciously”

www.ltlhealing.co.za

ltl@iname.com

 

Epigenetics – Gene Control

I came across the term Epigenetics many years ago when studying Family Constellation Therapy.  Since FCT is now an integral part of RR, I thought it would be of interest to everyone to learn about epigenetics. RR is all about resonance, and since we inherit our family system’s genetics and beliefs (epigenetics), we thus resonate with our family system’s  negative beliefs and physical issues, as well as our own.

Below is a super video on Epigenetics that I found on YouTube.  There are also quite a few articles on the internet, although not very many as this is a new ‘science’.

I hope all RR Practitioners will find benefit from incorporating these ideas and concepts into their practice.

Regards

Lana Lewis (RPA Administrator)